Daniel J. Tortora
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Daniel J. Tortora
Nonfiction Book Editor | Publishing Coach | Historian
 

Successful Publishing Starts Here.

Publish with clarity and confidence—with guidance from an experienced nonfiction book coach.

 
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As featured in

Recent successes

You’ve poured your heart, soul, and possibly your sanity into writing your book.

Now, it’s time to publish. Easy, right?

HA. 😱

The publishing world is . . . crowded, confusing, and full of ways to mess up.

It’s a lot to manage without expert help.

After 8+ years of guiding authors through the various steps in the publishing process, and after writing books of my own, I know that publishing a book isn’t easy—especially if you’re new at it.

For traditional publishing:

→ Time to convince agents and/or editors that you’re the next big thing (without sounding desperate).

→ Oh, and your query letter and book proposal need to be flawless—no pressure!

→ Then, survive the submission and publishing process step-by-step—without having an existential crisis.

For self-publishing:

→ Say hello to Amazon Kindle Direct Publishing (KDP) and IngramSpark—so many choices and so many forms to complete.

→ Your book needs to meet professional standards and reader expectations for cover design and interior layout.

→ You’ll have to optimize your keywords, categories, pricing, and launch strategy so your book screams, “Pick me, pick me!”

Writing was enough of a challenge. Don’t make publishing even harder.

If you’re new to this, it's easy to feel overwhelmed by all the options, decisions, and advice swirling out there.

Your book deserves the strategic support that only an experienced guide can offer.

It’s time to hire a book coach.

You don’t need to burn sage or buy another planner. Just message me!

The thing that stands out most for me . . . is the word “balance.” Dan gives direction, while still respecting the author’s vision. He spends just the right amount of time with you that’s needed but doesn’t waste your time. He gets to the point, elicits your input, provides direction, and does so efficiently.

I had an all-around fantastic experience working with Dan and I will absolutely be working with him again.

—Stuart Teicher, author of Addicted to the Dogfight: The Crash and Burn of Superlawyer F. Lee Bailey


Working with Daniel turned my panic about the publishing process into pure excitement!

I couldn’t find any clear information online for specific questions I had about KDP and Ingram. Not only did he provide thorough explanations . . . but he did it in an engaging and fun way that made me feel comfortable from our first introduction.

If you want someone who is patient and incredibly knowledgeable, I highly recommend Daniel!

—Claudia Stavola, stand-up comedian and author of 100 Things to Hate Before You Die

Meet your book publishing coach.

Hi, Daniel here.

For the past 8+ years, I’ve guided authors through the publishing process, helping them avoid rookie mistakes and actually get noticed. Work with me and:

✅ Stop searching, start executing

✅ Publish with confidence—no more second-guessing

✅ Get strategies that actually move the needle

✅ Trade confusion for clarity and results

Recent author successes:

  • glowing reviews in the Wall Street Journal

  • #1 New Release on Amazon

  • 200 Amazon reviews in two weeks

  • featured in documentaries

  • booking numerous speaking gigs

  • secured traditional publishing deals and rocked self-publishing—winning either way

  • successfully planned, published, and received accolades for second, third, and even fourth books

Whether you’re aiming to be traditionally published or self-published, either way, I’ve got you.

 

Book Publishing Coaching Packages and Calls

Get answers and structure.📲

In the words of Mrs. Doubtfire . . .
“Help is on the way, dear!”
😁

Get that book deal! 💰

Self-publish the smart way

Get the structure and framework you need to start writing ✍️

🎯Best fit:

  • Authors seeking experienced, efficient, uplifting guidance to get to the next level.🚀
  • Bold, in-demand books that inform, entertain, inspire, or shake things up.✅
  • A goal of publishing a polished book that resonates with readers, gets rave reviews, and creates new opportunities.👏🤩
  • Motivated American nonfiction authors.🇺🇸
  • Books that are under 100,000 words.📝

Genres:

  • Self-Help & Personal Development; Dating & Relationships; US History, Biography, Politics, Sports, and Culture; Humor/Comedy; Holistic Health and Wellness; Reference Books; Law/Legal; Nature/Popular Science; New England regional interest; and books by scholars for a general audience.

Authors I’ve worked with:

  • Content creators, coaches, therapists, comedians, attorneys, historians, publishing companies, professors, and others.

Work with me to get the most out of your publishing experience.🚀✨

Here’s what we’ll do:

1️⃣Contact. Tell me about your book and your goals. We’ll make sure we’re a fit.

2️⃣Plan and Payment. We will hop on a call to discuss your needs and set next steps. I’ll send an invoice for your card payment.

3️⃣Support & Delivery. You’ll receive answers, materials, and strategies to help you succeed—all delivered in a supportive and efficient way.

Book a Call with a Nonfiction Publishing Coach

Get clarity and find success in the self-publishing, traditional publishing, or book marketing process—or strategize for the long term.

Get personalized support from first draft to first sale and everywhere in between.

coaching calls for authors: $80/hr

A typical session is a 60-minute Google Meet video call. (45-minute minimum; billed in 15-minute increments.

Choose monthly sessions, milestone check-ins, or one-off consultations.

Book your call today!😁

Traditional Publishing Coaching

Book Publishing Strategy Calls $80/hr

Get a book deal and traditionally publish with a Big 5 publisher, trade press, university press, or small press.

With me as your book coach:

  • Write and edit your query letter and book proposal

  • Find the right traditional publisher or agent and plan your manuscript submission strategy.

  • Design and implement pre-sales, book marketing and publicity, launch, and platform-building activities

  • Navigate the copy editing, design, proofreading, and indexing stages (post-contract support)

I’m also available for:

  • Email support for getting published

  • Q&A sessions, long-term planning, and more

Self-Publishing Coaching

Book Publishing Strategy Calls $80/hr

Self-publish on Amazon KDP and other platforms—the smart way.

With me as your book coach:

  • Choose the best self-publishing platforms, formats, and distribution options for your book

  • Optimize your title, cover design, interior layout, categories, keywords, book description, and pricing to sell more books

  • Plan and implement pre-order, book marketing and publicity, launch, and platform-building activities

  • Navigate self-publishing platforms (KDP, IngramSpark, etc.)

I’m also available for:

  • Email support for getting published

  • Q&A sessions, long-term planning, and more

Coaching Packages—Traditional Publishing (Nonfiction)

The Book Proposal Package $399
(takes 4–8 weeks)

What’s included:

  • Author query and book proposal template, plus on-demand video tutorials
  • 60-minute video coaching call #1 to kick off your book proposal journey
  • Copy and line-editing on your query letter and proposal draft
  • An up-to-date list of nonfiction publishers
  • Customized plan for pitching to agents and/or publishers with suggested publisher and agent contacts
  • A second round of editing for your query and proposal
  • 60-minute video coaching call #2 to fine-tune your materials
  • Ongoing email support as you draft, refine, and begin pitching

The Book Proposal Package PLUS $699

Everything in the standard package, plus:

  • Copy and line editing of up to 10,000 words of your sample chapter(s)
  • 60-minute video coaching call #3 dedicated to platform-building strategies
  • Your choice of my Book Marketing course or my Self-Publishing course

À la carte traditional publishing services:

➔ Query letter review and book proposal editing (sample chapter not included) $199

➔ book marketing plan, created with you $149

➔ Coaching calls/ongoing publishing support $80/hr

Nonfiction Book Proposal Template $15

Get Published—Self-Publishing Coaching Packages and Services (Nonfiction)

Self-Publishing Coaching Package $399
(takes 3–4 weeks)

What’s included:

  • 60-minute video coaching call #1 to map out your self-publishing path
  • A personalized plan/checklist for self-publishing with platforms, formats, and a to-do list
  • Full access to the Step-by-Step Self-Publishing Course with tutorials
  • Selection of keywords, categories, and pricing strategy to boost discoverability
  • Expert advice on cover design and interior layout best practices
  • Book description and author bio editing for maximum impact
  • 60-minute video coaching call #2 to help you upload to self-publishing platforms
  • Four weeks of email support

Self-Publishing Coaching Package PLUS $699
(takes 4–6 weeks)

Everything in the base package, plus:

  • Collaborative book marketing plan created live in Google Docs
  • 60-minute video coaching call #3 dedicated to launch and book marketing strategies
  • Curated list of self-publishing awards to elevate your book’s credibility
  • Full access to the Book Marketing Strategies Course
  • 60-minute video coaching call #4 with live support while you upload
  • Additional 2 weeks of email support

À la carte self-publishing services:

➔ Live support while you publish on Amazon KDP, IngramSpark, Draft2Digital, Barnes & Noble, or Kobo $80/hr

➔ Metadata optimization: book description, keywords, categories, and pricing strategy to boost discoverability $149 (author bio included)

➔ Collaborative book marketing plan $149

➔ Amazon Author page and Goodreads Author setup and/or optimization $99

➔ Coaching calls/ongoing publishing support $80/hr

The Best Book Marketing Strategies course $125

Book Outline Coaching

Book Outline Coaching Package $299
(takes 4–6 weeks)

For authors in these genres: Self-Help, How-To, Wellness, Dating & Relationships, US History, Politics, Biography, Culture, and Reference.

What’s included:

  • Onboarding questionnaire to refine your concept, audience, title, and tagline
  • 60-minute video coaching call #1 to brainstorm structure and goals
  • Chapter-by-chapter outline, built together
  • Custom writing roadmap with a milestone calendar and next-step checklist
  • 60-min. coaching call #2 to review progress, refine ideas, and troubleshoot
  • Revised outline ready for your first draft

Book Outline Coaching Package PLUS $699

Includes everything in the standard package, plus:

  • In-depth editing of your first 10,000 words ($300+ value) for structure and flow
  • 60-minute video coaching call #3 to review your work in progress
  • 60-minute check-in call 2–6 weeks later

À la carte book coaching services:

➔ Coaching calls/monthly check-ins $80/hr

Self-Help Book Outline Template $15

When it was time to start preparing the book for submission to my publisher, I turned to Dan to help me shepherd the manuscript through that long process.

Dan’s help was invaluable, not just in a technical sense, but also from a personal angle. My book wouldn’t exist without Dan.

His attention to detail is astounding, and just what I needed.

Knowing he was there to keep a watchful eye over me at all times buoyed me up, held me accountable, and ensured I had a friend and ally who was helping me make my book the best it could be.

—Eric A. Cheezum, author of Chessie: A Cultural History of the Chesapeake Bay Sea Monster


Daniel Tortora is an amazing book coach. He met me where I was at . . . and had some great ideas.

He was as excited as I was, which was exactly what I needed.

Daniel helped me get clear on my goals and gave me simple, easy-to-follow strategies.

His enthusiasm is infectious and his knowledge of the publishing industry is vast.

—Kelly Miller, health coach and self-published cookbook author

Online Courses for Authors

For authors who prefer a DIY approach before working with a book coach:

Get actionable advice, a process to follow, and indispensable templates, resources, and checklists.

Take an on-demand course on get a digital download or template today.